A summit strategy connected to your offer
Audience, theme, event promise, format and the invitation into your coaching. Start with the business purpose before choosing the sessions.
The EventRaptor Client Attraction Summit System
Turn your proven coaching offer into a summit with a clear path to sales conversations
Get the strategy, speaker workflow, registration funnel, event production and follow-up working together. You lead the message and the relationships. Our team builds and manages the event around them.
Book a Client Attraction Planning Call
Watch how the system works ↓
We’ll explore your offer, a possible summit angle and the path from attendee to prospective client.
If your message or offer needs attention first, we’ll explain that before recommending a summit.
Built on EventRaptor’s event technology. Hear event host Jay Fiset’s experience ↓
You’ve already proved your coaching works
Client work gets busy and your marketing goes quiet
You get a referral. Have a good conversation. Sign a client. Then delivery takes your attention, the posting stops and the next enquiry becomes something you hope for.
Starting that cycle again takes energy. It also makes it harder to plan your capacity, choose the clients you want and give your best work the attention it deserves.
Give the right people a way to experience your expertise before they decide to work with you.
A focused summit brings relevant voices together around a problem your future clients care about. Registration gives you a way to stay in touch. Useful follow-up gives interested people a next step.
The EventRaptor Client Attraction Summit System
Your summit should have a job to do
Build the campaign around the coaching offer you want to sell. Each part of the system helps someone move from discovering your work to considering a conversation.
- 01
Authority
Start with your audience, message and offer. Choose a summit theme and speakers whose expertise helps your future clients understand the problem you solve.
- 02
Audience
Bring those voices together. Build a registration experience and a promotion plan that gives relevant people a reason to join you.
- 03
Conversation
Use the event to build trust, then follow up with useful messages and a clear invitation to talk about your coaching.
- 01
Your coaching offer
The outcome you already help clients achieve.
- 02
A focused summit topic
A relevant reason for those clients to pay attention.
- 03
Speakers and their audiences
Aligned expertise, relationships and shared promotion.
- 04
Registration and the event
A way to join your audience and experience your approach.
- 05
Follow-up and a sales conversation
A useful next step for attendees who want your help.
What we build with you
You lead the message with our team behind the production
Keep your attention on your expertise and the relationships that matter. We organise the event work, build the campaign assets and connect the invitation to your coaching.
A speaker process people can follow
Speaker criteria, outreach support, applications, onboarding, scheduling and promotion materials. Keep invitations, approvals and preparation organised.
A registration experience that captures interest
Registration and thank-you pages, attendee access, tracking and an optional VIP path. Give each new attendee a clear place to start.
Promotion that your partners can use
Speaker promotion links, email copy and event assets connected to the theme. Make the invitation clear and see where registrations come from.
Production that lets you focus on hosting
Event setup, speaker communications, the running order and live or recorded production support. Bring the moving parts into one plan.
Follow-up that leads somewhere useful
Attendee messages, nurture and a call invitation connected to your sales process. Give interested people a reason to continue the conversation.
A review that informs your next move
Review registrations, engagement, promotion and follow-up. Identify useful lessons and the next opportunities to develop.
Exact deliverables depend on the programme selected and are confirmed in your proposal. Live and recorded formats have different production requirements.
From the first decision to the follow-up
Know what happens at each stage
- 01
Map the campaign
We review your offer, audience and starting point together. We agree the event format, responsibilities and the next step attendees will be invited to take.
- 02
Build and prepare
Our team builds the event assets and organises speaker preparation. You supply your expertise, relevant relationships and access, then review and approve the materials.
- 03
Host and deliver
You lead the interviews, sessions or hosting. The team manages the production work in your selected programme, with a running order and clear responsibilities.
- 04
Follow up and learn
The follow-up connects interested attendees to your offer. You handle sales conversations, and we review the campaign work included in your programme.
Book a Client Attraction Planning Call
We’ll map the right starting point and explain the work involved.
Clear responsibilities from the start
Keep your voice at the heart of the event
Our team handles the event work
We organise the speaker workflow, build the registration experience, prepare communications and manage the production and follow-up work in your programme.
You bring the expertise and decisions
You supply your stories and materials, introduce relevant contacts, approve speakers and copy, participate in hosting or interviews, and handle your sales conversations.
Understand the commitments before you decide
Your written proposal sets out the deliverables, access requirements, responsibilities and investment. You can see what the team will deliver and what needs your participation before committing.
We don’t promise a particular number of registrations, clients or revenue. Any package-specific commitments belong in your written agreement.
Choose the campaign that fits
When a summit is the right next move
When a summit makes sense
You have a useful coaching offer and want to build relationships with relevant speakers while reaching beyond your current audience. You’re ready to host, promote and follow up.
When a webinar may be the next step
You have a clear teaching topic and an audience you can already reach. A focused session can help you explore the message before building a larger event.
When the foundation needs attention first
You’re still defining the buyer, offer or sales conversation. Clarifying those pieces gives your next campaign a stronger starting point. We’ll tell you if that work should come first.
The technology behind your event
See EventRaptor through an event host’s eyes
Hear Jay describe his experience using EventRaptor to manage the work behind an event.
Jay’s experience is with the EventRaptor platform. His video shows the technology behind our work, rather than a result from our done-for-you service.
People behind the process
A real team in your corner
We’re Steve and Jennie Eriksen. EventRaptor connects the practical work of producing an event with the relationships and follow-up that give it a purpose.
Your reputation is attached to your summit. We want the event to sound like you, serve your audience and connect to the coaching you’re proud to offer.
Founder of EventRaptor
Steve Eriksen
Steve built EventRaptor to help with the work behind virtual events. Today, that practical focus connects summit strategy with the pages, speaker processes and follow-up that help a coaching business keep the conversation going.
Co-founder and Global Brand Ambassador
Jennie Eriksen
Jennie brings the people behind the event into focus. Together, Steve and Jennie help coaches approach virtual summits as an opportunity to build relationships, share useful expertise and become better known in their niche.
A professional implementation service
Build on an offer that already gets results
- You have an offer people have paid for and real client results.
- You know who you want to reach and can take more sales conversations.
- You’re willing to contribute your voice, relationships and approvals.
- You want a team to handle the build and production.
If you’re still deciding what to sell or looking for a passive route to guaranteed clients, this programme won’t be the right fit yet.
Discuss the investment with a clear scope
This is a professional done-for-you service with strategy and implementation. Software subscriptions are separate offers. We’ll explain the appropriate format, scope and investment on the planning call.
If you have an event date in mind, bring it to the call so we can discuss feasibility and team availability before you commit to it.
Book a Client Attraction Planning Call
Understand the recommended programme, your responsibilities and the investment before deciding.
Your questions answered
Let’s make the practical bits clear
Is a done-for-you summit right for my business?
It’s a strong option when you have an offer that helps a clear audience, some evidence that your work gets results, and a willingness to host and follow up. On the planning call, we’ll look at whether a summit fits your audience and offer.
What does your team handle?
We agree the scope around your event. It can include strategy, speaker coordination, registration pages, event setup, communications, production support and follow-up assets. Your proposal will spell out what’s included.
What will I still need to do?
You bring your expertise, stories and relationships. You help choose speakers, approve the message and materials, take part in hosting or interviews, and handle conversations with prospective clients.
How do we choose the guest speakers?
We start with your ideal clients and the summit theme. We look for speakers with relevant expertise and an audience that fits. We’ll agree the outreach and selection process with you, and you approve the final lineup.
Do I need a large email list?
A large list isn’t a prerequisite. A clear offer, relevant relationships and a realistic promotion plan matter. We’ll look at your starting audience and potential partners before recommending the event.
How much does a done-for-you summit cost?
The investment depends on the format and the support you need. We’ll discuss your goals on the planning call and explain the recommended scope and price before you decide.
How long does it take to put a virtual summit together?
The preparation needed depends on your format, speaker availability, existing assets and approvals. We’ll map the practical requirements with you before agreeing an event date.
How many days long is a virtual summit?
There isn’t one right length. We choose the schedule around your audience, the depth of the topic and the sessions you want to include. Your event plan will set out the format and session schedule.
Can my summit be live or recorded?
Yes. Live and recorded formats are available with different production needs. We’ll recommend a format that suits your audience and your comfort with delivery, then document the support included.
Will you find all of the speakers for me?
We can support speaker outreach and coordination within the agreed package. You’ll also bring relevant relationships and approve speakers. Speaker acceptance and participation depend on the people invited.
How does the summit lead to coaching clients?
The event gives people a reason to discover you and experience your expertise. Relevant follow-up and an invitation to talk help interested attendees take the next step. Your offer and sales conversations are part of that process.
Do you guarantee registrations or clients?
We don’t promise a particular number of registrations, booked calls or clients. Results depend on your audience, offer, promotion, participation and follow-up. Any package-specific commitments belong in your written agreement.
Do I have to change my CRM?
We’ll review your current setup before recommending changes. CRMRaptor is an option for ongoing contact management, follow-up and booking. The tools and any separate subscriptions will be clear in your proposal.
What happens after the summit?
Your agreed follow-up helps attendees continue the conversation and understand your offer. We’ll clarify which emails, assets and review activities are included, along with any optional ongoing support.
What happens on the planning call?
We’ll discuss your coaching offer, the clients you want, your current audience and what’s getting in the way of growth. If a summit is a good fit, we’ll explain the recommended next step and the support available.
Still exploring the idea
Find out what’s ready for your summit
Use the 12-point Summit Opportunity Scorecard to review your offer, audience and follow-up. See where you have a foundation and what needs attention.
Take the Summit Opportunity Scorecard →Map the next step for your business
Give your next summit a clear path into your coaching
Bring your offer, your ideal client and the questions you want answered. We’ll explore the summit angle and how interested attendees could become prospective clients.
Book a Client Attraction Planning Call
If a summit isn’t the right fit, we’ll tell you.