We simply need to provide our audience with access to those who have answers. We identify 12 key areas where they will benefit from further success strategies or problem preventions. Then find 12 experts that you bring into your community to solve these problems & provide these solutions. The Hustle & Scale Framework is how you create a successful & scalable online business. You can create many variations of this framework having multiple different paths. Or multiple variations that all starts in different paths but end in the same place. The fundamental aspect to providing a successful customer journey is keep the problems & solutions aligned through out their journey. The most important area of the entire framework is the first step. The Magnetization Phase. I see far too frequently that Hustle Heroes & entrepreneurs are out there building lead magnets, webinars, and every other type of “bait” to try and build their list. They focus on funnel after funnel.   They get what I call “Funnel Vision”, losing sight of what truly matters. We need to first solve a problem. Then create a platform & finally connect with our audience. The most powerful strategy available for doing this is the One-Day Summit Formula. It can be done in less than 30 days. It solves a problem. It builds a quality, engaged list. It creates a platform & connects with your audience. It can be create in almost every niche, industry & topic. Once the interested people come into your One-Day Summit they leave it an engaged part of your community. This sets up the rest of your Hustle & Scale Framework for success. Stop trying to get 10,000 generic leads that don’t engage & aren’t interested. Focus on 1,000 truly engaged & qualified people who want the solution you are offering. As mentioned in the beginning my first $136,000 came from a list of 900 engaged people. One of my businesses generated $2.5 million dollars from a list of 17,000. Last month participated in an affiliate promotion. In 30 days I created a One-Day Summit specifically on the problem that the program I was affiliating for solved. I brought in just over 1,000 leads, who were specifically interested in that solution & were now engaged with me from that One-Day Summit. (You can check out that One-Day Summit here: Expert Speaker Training Workshop)